Backlinks are called inbound links, a link is coming from the other site. The quantity and quality of backlinks recommend your pages to be on the top of SERP in search engines. The quality of backlinks is more important than the quantity. If you have 100 backlinks that score 1 of each, and you have one quality backlinks that score 80 then, one quality backlink is more powerful than your 100 backlinks. Google’s algorithm has been changing but, backlink is the key factor for bringing your web page on SERP.
Backlinks mean a supporter who recommends your websites to search engines that the webpage is relevant and useful. And on behalf of a backlinks search engine place the webpage on its SERP (search engine result pages)
Google has a big base of user and user is important to generate business. Backlinks are a type of vote, many websites are in the race of being placed on the top of SERP. When queries are placed by the user Google (Search Engine) searches among the pool of data which data is relevant for the query, and how many quality backlinks are on the relevant web pages. Then he placed it on the top of some pages that have quality backlinks.
How to check the relevancy of backlinks?
If you have many backlinks that are not related to your product or service niche, then the weighted backlinks will not be added to your webpage. So make sure, the backlinks are relevant, for example, if you are writing a blog about Software Development, and looking for quality backlinks then you have to find popular websites that belong to the same category of Software Development then the values of your webpage will be increased. If you go for the backlinks of a website that is more popular in the music Industry then the Backlink will not work for you.
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